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Helping customers find and choose you online.Discover the latest Digital Marketing insights for business.

One in five consumers will stop considering a small business they haven’t used before if it doesn’t have a website, yet 40.5% of SMBs don’t have one.* Using the right digital tools and platforms is essential to finding new customers (and helping them choose you).

Our report on Digital Marketing – the first in the Telstra Business Intelligence 2020 insights report series – uncovers the gaps between what customers expect and what small businesses are delivering online.

Based on extensive research with consumers, small and medium-sized businesses and industry experts, our reports aim to arm you with the knowledge and resources needed to keep up with the pace of changing consumer expectations and behaviours.

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What’s inside report one.

Meet our Digital Marketing experts.

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“There are some simple steps Aussie businesses can take on Google to boost their online presence.”

John Ball - Google

“Whether it’s a website, social media or, even better, both, an online presence is an asset to get discovered by customers.”

Melinda Petrunoff - Facebook

“Search can have the most profound impact when customers are looking for businesses.”

Paul Korber - Microsoft Advertising

“The vast majority of people research a business online before visiting or making a purchase.”

Paul Liascos - Spotzer

Telstra Business Intelligence 2020.

Discover customers’ needs to meet their expectations.

Get independent analysis on the latest customer trends affecting your business’ future, from search engine strategy and social media marketing, to managing reviews online.

You’ll receive access to our Digital Marketing insights report as soon as you’ve filled out the information below. You’ll also be among the first to hear when new reports are ready – there’s more to come in the Telstra Business Intelligence 2020 series.

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Report 2

Customer Experience

How to give your customers the
best impression of your business online

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Report 3

Managing Risks Online

Online security is a priority
in the digital age.

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Report 4

Thriving in the Digital Age

Discover how tech can help you 
save time and achieve more.

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