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Business IQ

A commitment to nailing the little details often defines the most successful businesses. Brush up on your business intelligence with Smarter’s guides, how-tos and tech advice, making sure your business never skips a step or misses a trick on the way towards your goals.

Business IQ
Business IQ

6 expert tips to make sure your hospitality business thrives in 2022

For many hospitality businesses, the past two years have presented some unique challenges. The post-COVID world has its own obstacles, from finding and retaining staff to changing customer behaviours and inflation. Now the ability to pivot, adapt and embrace new tech is more important than ever. Here, a hospitality expert outlines six ways you can ...

Business IQ
Business IQ
What it’s like to experience a hacker attack: 2 businesses tell their stories

We uncover the financial, reputational and emotional impacts faced by two small Aussie businesses that have been victims of an online cyber attack.

Business IQ
Business IQ
3 ways to show that customer data protection is a priority in your business

Give customers every reason to shop with you by showing them your business is secure online.