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  • Smart Business Start Ups

    Telstra’s startup accelerator muru-D nurtures some of Australia’s brightest minds to develop their exciting tech startup business ideas. Graduates from previous muru-D startup programs share their experiences and hard-won lessons on what it means to be truly innovative.

    Success Stories
    Success Stories

    Success Stories Smart Business Start Ups

    How Active Truth started with a friendship and went on to shape the future of activewear

    Winners of the 2018 Telstra Queensland Emerging and Energised Award, Active Truth is a Brisbane-based company that makes activewear for women of all shapes, sizes, and stages of life – pregnancy included. The business started from humble origins, with challenges to overcome and opportunities to realise. But with each other’s help, co-founders Stev...

    Success Stories

    Success Stories Smart Business Start Ups

    Success Stories
    Sky-high business tracking

    Michela Ledwidge and Stuart Ridley meet an Internet of Things startup that wants to make it easier and more affordable for businesses to monitor their assets in thousands of lo...

    Success Stories

    Success Stories Smart Business Start Ups

    Success Stories
    The importance of culture in startups

    Starting a business is relatively simple. It’s growing and staying true to your values that’s the difficult part. Culture is a key element of most corporate organisations. I...