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Trends

The constant evolution of technology means the pace of change is more relentless than ever. Keep one eye focused on the future, with regular content exploring fresh business ideas and the latest technology trends across Australia.

Trends

How to spot a gap in the market: The minds leading the non-alcoholic drink movement

Paying attention to evolving customer needs is essential for any small business. Australian drinking culture has been changing over time. The Australian Institute of Health and Welfare found that younger generations are drinking less – a trend that has been accelerated by COVID-19 isolation. We chatted to three small businesses who spotted the need...

Trends
5 digital marketing trends small businesses should consider in 2022

Few things move faster than digital marketing trends. As more small businesses move online, it’s important to know what to expect, so you can invest your time and money in the ...

Trends
Conscious consumption: Even online, consumers choose to support local businesses

Consumer behaviours and attitudes shifted in many ways as COVID-19 enveloped our reality. But one sentiment has become clear: consumers want to support local businesses, even w...