Growth Customer Experience Productivity Business IQ Trends Success Stories Tech Awards Business Tools Business Intelligence Subscribe Tech Enquiry

Diving Aussie dollar to cause pain for SMEs

Andrew Colley
Smarter Writer

Andrew Colley has written about technology, business and media for over a decade - nine years on a national newspaper

Andrew Colley
Smarter Writer

Andrew Colley has written about technology, business and media for over a decade - nine years on a national newspaper

Recent falls in the value of the Australian dollar are placing upward pressure on costs for local businesses.

Superman accountant

Weak Aussie Dollar

“While there has undoubtedly been a benefit for sections of the economy, such as manufacturers, the weaker dollar has introduced new cost pressures for businesses and industries that are reliant on imported goods.

“To cover these costs, many operations will be forced to lift their own prices, which will in turn flow through to other businesses and consumers alike,” says Gareth.

Overall the weakening dollar has dampened the Australian business community’s optimism for improved growth prospects. The survey found that only 65 per cent expected better growth this year than last, compared to 68 per cent at the beginning of 2014 and 74 per cent the previous quarter.

However, amid the gloom there were still some bright spots.

While businesses were less optimistic about their growth prospects for the coming year they remained positive around key economic indicators.

“Many operations will be forced to lift their own prices.”

Gareth Jones, Dun & Bradstreet Australia and New Zealand

Surprise positives

Both profit and hiring expectations among Australian businesses were more positive compared to last year and sales expectations also showed improvement.

Dun & Bradstreet’s employment index reached 16.1 points for the quarter compared to 8.8 points in the corresponding quarter for 2014. Its profit index was marginally higher at 25.9 points compared to 25 points for the March 2014 quarter.

Similarly, the sales expectations index reached 38.7 points compared to 27.5 points a year ago.

Dun & Bradstreet economic advisor Stephen Koukoulas said that overall businesses were showing signs of being more upbeat than last year.

“While expectations for future profits have cooled in light of recent negative news on the economy, there are also positives to be found in the gradually improving picture for business spending and hiring, which fits with recent assessments from the Reserve Bank of Australia and The Treasury.

“Low borrowing rates, cheaper fuel and an improving US economy, meanwhile, provide additional cause for optimism,” says Stephen.

Dun & Bradstreet said that businesses should avoid the temptation to increase prices and seek out efficiencies instead. 

Telstra Business Intelligence Report 2020 on Digital Marketing
Trends
Introducing Telstra Business Intelligence 2020

While no two small or medium-sized businesses are identical, there’s one thing that most share – a scarcity of resources. When you’re overseeing daily operations, it can be cha...

Delivery person receiving take out food
Trends
Hospitality goes digital: 3 ways venues are adapting to COVID-19

Social togetherness is the essence of the hospitality industry. When this core ingredient was taken away from cafes, bars and restaurants, many were forced to change their usua...

Man types on laptop
Customer Experience
Customer Experience
How exceptional customer service translates to the digital world

Finding – and keeping – your competitive edge as a business is a tricky affair. If you’ve made a recent pivot to online trade, the way you interact with your consumers has like...

Making a video on a smartphone
Customer Experience
Customer Experience
Small businesses are bigger with video

It’s no secret that video is an excellent medium to deliver a marketing message. Whether your objective is brand awareness, product education or sales, nothing captures attenti...